HairAge® (Ageratum conyzoides Hair Health Extract — Saanroo)

Evidence Level
Limited
3 Clinical Trials
7 Documented Benefits
2/5 Evidence Score

HairAge® (also marketed as HairAge® Vitae) is Saanroo's (formerly Gencor) patented oral hair health ingredient derived from Ageratum conyzoides — a tropical herbal plant commonly known as billygoat weed. Traditionally used in Ayurvedic and African medicine for hair applications, the extract has been tested in one 12 week oral placebo controlled trial and one 12 week topical placebo controlled trial, both sponsored by the ingredient supplier and both published in journals that are not indexed in PubMed. In the oral trial only one of several hair measures reached statistical significance, so the evidence is best described as limited rather than established. The topical trial used a scalp gel, which is a different route from the oral supplement described here and does not carry over to it. Clinical dose: 250 mg/day. Holds a US patent covering hair growth, hair loss control and dandruff uses, which is a commercial and legal right rather than proof that the ingredient works. Two proposed mechanisms: prostaglandin D2 (PGD2) inhibition and a measured reduction in type-2 5α-reductase in male participants. This is a food supplement for general hair health, not a treatment for androgenetic alopecia or any other diagnosed condition, and it is not a substitute for prescription medicines.

Studied Dose 250 mg/day.
Active Compound Ageratum conyzoides aerial-parts extract (flavonoids, chromenes/precocenes, polyphenols). The plant also naturally produces pyrrolizidine alkaloids, including lycopsamine and echinatine, which are liver toxins.

Benefits

Hairline recession reduction

At 250 mg/day over 12 weeks, healthy women and men experiencing hair loss showed significant reduction in hairline recession appearance vs placebo. Recession was measured as the distance from the eyebrow to the start of the hairline. The Norwood/Hamilton and Ludwig-Savin pattern hair loss scales were also recorded and showed no significant difference between groups, and neither did the one minute combing test or the hair pull test. Hair density reached only a trend, not statistical significance. So this one measure is the single hair outcome in the trial that separated from placebo, the trial was funded by the ingredient supplier, and it appeared in a journal that is not indexed in PubMed. Treat the finding as preliminary until an independent group repeats it.

Reduced total prostaglandins

The pivotal 12-week trial documented a substantial decrease in total circulating prostaglandins in the HairAge group vs placebo. Prostaglandins — particularly PGD2 — are implicated in androgenetic alopecia pathology. The trial measured total prostaglandins in blood, not PGD2 in scalp tissue, so this is consistent with the proposed mechanism rather than confirmation of it, and no published laboratory study of this extract has actually measured PGD2. A change in a blood marker is also not the same thing as more hair, and in this trial the hair measures were largely unchanged.

Type-2 5α-reductase reduction (males)

In male participants, HairAge produced a statistically significant reduction in type-2 5α-reductase activity from baseline — while the placebo group showed an increase. The same enzyme is targeted by prescription drugs, but that comparison is about biochemistry only. A supplement is not a mild version of a prescription medicine, it is not a treatment for androgenetic alopecia or any other diagnosed condition, and no head to head comparison with any drug has been run. The change was also measured in blood, in men only, in one supplier funded trial, and it did not translate into a significant improvement in hair density or hair counts in that same trial.

Hair density in a topical trial, which is the wrong route for an oral supplement

Earlier topical clinical trials of the same Ageratum conyzoides extract demonstrated considerable increase in hair density and decrease in hair loss ratio (HLR) in alopecia patients. These topical findings were the rationale for developing the oral form. The oral trial did not reproduce that result: hair density in the oral trial reached only a trend and did not achieve statistical significance. Topical scalp application and a swallowed capsule are different routes of delivery, and a result from a gel rubbed into the scalp does not transfer to an oral supplement. The topical trial also found no significant change in the combing test, the pull test or the pattern hair loss scales, and product for it was supplied and sponsored by the ingredient maker.

Studied in both men and women

The oral trial enrolled both men and women, and the hairline recession result was reported for the group as a whole rather than for men only. That is worth knowing, but it is not a reason to choose this instead of a prescribed medicine. Comparisons with prescription drugs for pattern hair loss are not appropriate for a food supplement, and anyone dealing with noticeable or sudden hair loss should see a doctor, since it can have medical causes. Note also that the one enzyme result in the trial was reported in male participants only.

Anti-inflammatory mechanism support

Ageratum conyzoides has documented antimicrobial, antioxidant, and anti-inflammatory properties in preclinical research. Inflammation of the hair follicle and surrounding scalp tissue contributes to pattern hair loss progression. This is laboratory and animal work only. No human study has measured scalp inflammation with this ingredient, so the anti-inflammatory idea is a hypothesis about how it might work rather than a demonstrated benefit, and it should not be read as a comparison with any medicine.

US patent, which is a commercial right and not evidence

HairAge Vitae holds a US patent specifically for hair growth, hair loss control, and dandruff applications. Saanroo (formerly Gencor) is a GMP-certified Ayurveda-rooted ingredient supplier with multiple branded ingredients across hair, skin, and women's health categories. A patent covers commercial rights and a described method. It is granted for novelty, not for proof of benefit, and a patent office does not assess whether an ingredient works or whether it is safe. Standardisation is a real advantage over unstandardised plant material, particularly given the pyrrolizidine alkaloid issue described in the safety section, but the patent itself is not evidence of effect.

Mechanism of action

1

Type-2 5α-reductase inhibition

Type-2 5α-reductase converts testosterone to dihydrotestosterone (DHT), the androgen primarily responsible for androgenetic alopecia in genetically susceptible individuals. Laboratory work on the extract reports reduced 5α-reductase activity, and the single oral trial reported a fall in a blood measure of type-2 5α-reductase in its male participants. Prescription medicines act on the same enzyme, but naming them describes the pathway and is not a claim that this supplement does what they do or can be used in their place.

2

Prostaglandin D2 (PGD2) inhibition

PGD2 accumulates in balding scalp tissue and inhibits hair follicle growth via the GPR44 receptor. The evidence that PGD2 matters in balding scalp comes from separate dermatology research that did not involve Ageratum. The published laboratory study of an Ageratum extract in human follicle dermal papilla cells reported effects on 5α-reductase, Wnt signalling, VEGF and oxidative stress, and reported no PGD2 measurement at all, so the claim of direct PGD2 inhibition by this extract is not supported by any publication we could find. The oral trial measured total prostaglandins in blood, which is a broad marker rather than PGD2 in scalp tissue. PGD2 inhibition therefore remains a proposed mechanism for this ingredient.

3

Scalp anti-inflammatory effects

Ageratum conyzoides has documented anti-inflammatory properties spanning multiple inflammatory pathways. Chronic low-grade scalp inflammation contributes to hair follicle miniaturization in androgenetic alopecia. No human study has measured scalp inflammation with this ingredient, so this remains a proposed mechanism drawn from cell and animal work rather than something shown in people.

4

Antimicrobial and antioxidant support

Preclinical research documents broad antimicrobial activity (supporting the patent's dandruff indication) and antioxidant activity. Both effects support a healthier scalp environment for hair follicle function. Oxidative stress at the follicle is thought to contribute to age related decline in hair quality. This is a rationale drawn from cell and animal work, not a demonstrated result: the oral trial did not show a significant reduction in hair shed on the combing or pull tests, and it did not measure dandruff at all.

Clinical trials

1
HairAge for Oral Hair Growth — Pivotal Clinical Trial

Randomized double-blind placebo-controlled trial evaluating oral HairAge (Ageratum conyzoides extract) at 250 mg/day for 12 weeks. Outcomes measured via combing test (mean hairs lost in one-minute combing), hair tug/pull test, Norwood/Hamilton and Ludwig-Savin hair recession scales, and blood biomarkers (prostaglandins, type-2 5α-reductase). Published in Trichology and Cosmetology;6(1):1-6, a journal that is not indexed in PubMed or MEDLINE, so this paper has not passed through the indexing filters that apply to most studies cited on this site. The trial was funded by the ingredient supplier and no independent group has repeated it.

84 healthy women and men experiencing hair loss. 12-week intervention.

Significant reduction in hairline recession versus placebo, measured as the distance from the eyebrow to the start of the hairline. The Norwood/Hamilton and Ludwig-Savin pattern scales, the one minute combing test and the hair pull test all showed no significant difference between groups, and hair density reached a trend only. Decrease in total prostaglandins in the HairAge group versus placebo. Total prostaglandins in blood is a broad marker and is not the same as PGD2 in the scalp, so this supports the proposed mechanism rather than proving it. In males, statistically significant reduction in type-2 5α-reductase from baseline (HairAge group decreased, placebo increased). No safety concerns. Ethics committee approval restricted to 12 weeks, so longer-term effect sustainability requires further trials.

2
Earlier Topical Trial, Wrong Route for This Oral Supplement

Randomised double blind placebo controlled trial of a topical Ageratum conyzoides gel at 0.5 percent strength, applied to the scalp twice daily for 12 weeks, run by a contract research organisation in Australia and published in 2022 in the Journal of Cosmetology and Trichology, a journal that is not indexed in PubMed. Product was supplied by the ingredient maker. Outcomes included hair density measurement and Hair Loss Ratio (HLR) assessment. Established the topical proof-of-concept that preceded the oral formulation development.

Adults with self reported hair loss, men and women, with 80 enrolled and 67 included in the final analysis. Topical scalp gel applied twice daily for 12 weeks, not an oral dose.

Topical Ageratum conyzoides extract considerably increased hair density and decreased the Hair Loss Ratio (HLR) in alopecia patients. In the same trial there was no significant change in the one minute combing test, the hair pull test, or the Hamilton-Norwood and Savin pattern scales, and quality of life scores did not differ from placebo. This is the wrong route for the oral supplement described on this page: a gel rubbed into the scalp puts the extract directly at the follicle, and swallowing a capsule does not. It is background to how the oral product came about, not evidence for it.

3
In-Vitro Mechanism — Dermal Papilla Cells

Laboratory cell-culture studies of HairAge extract on dermal papilla cells — the specialized fibroblast cells at the hair follicle base that regulate hair growth and the growth phase transition. The published version of this cell work, in Nutrients in 2025, tested 5α-reductase activity, oestrogen receptor signalling, Wnt and MAPK pathway activation and oxidative stress markers, and paired the cell work with a mouse experiment using oral dosing for 21 days. It reports no PGD2 measurement anywhere. The extract was supplied by Gencor Pacific, the company behind the branded ingredient described here, and two of the authors were employed by a commercial partner, so this is industry linked work rather than independent confirmation. Cell and mouse results do not establish what happens in people.

Laboratory cell culture in human follicle dermal papilla cells, plus a separate C57BL/6 mouse experiment using oral dosing. No human participants.

The published cell work in human follicle dermal papilla cells reports inhibition of 5α-reductase activity, activation of Wnt and MAPK signalling, higher VEGF and lower DKK-1, and reduced reactive oxygen species. It reports no PGD2 measurement, so the frequently repeated claim that this extract inhibits PGD2 release in these cells is not something we can find in any published paper. PGD2 is implicated in hair follicle miniaturization in androgenetic alopecia; 5α-reductase converts testosterone to DHT, the androgen driving male pattern hair loss. Established the dual-mechanism rationale that was subsequently validated in the human pivotal trial.

Side effects and drug interactions

Common Potential side effects

Read the pyrrolizidine alkaloid point below before using this ingredient. In the 84 participant oral trial, 250 mg/day for 12 weeks was reported as well tolerated with no safety concerns, but 12 weeks in 84 people is far too small and too short to detect liver injury, which is the specific concern with this plant.
Mild GI effects rare.
Pyrrolizidine alkaloids, the main safety question for this plant. Ageratum conyzoides naturally produces pyrrolizidine alkaloids, including lycopsamine and echinatine along with related N-oxides, as part of its own chemical defences rather than as an occasional contaminant. This class of compound is converted in the liver into reactive metabolites, which makes the liver the first organ affected, and European food regulators treat the unsaturated members of the class as genotoxic and carcinogenic, have set no safe level of intake, and have imposed legal maximum limits in herbal teas and in food supplements containing botanicals. The concern is not theoretical for this species. In the Tigray region of Ethiopia, harvests contaminated with Ageratum conyzoides have been linked to outbreaks of hepatic veno occlusive disease, a blockage of the small veins of the liver, with 179 possible cases and a case fatality rate above 45 percent recorded in one district over 2006 to 2016, and case numbers falling after residents were moved away from the worst affected village and removal of the weed began. That exposure came from flour made from grain harvested together with the weed and eaten as a staple over long periods, not from a standardised purified extract at 250 mg/day, and the two situations are very different in dose. The supplier states that its patented extraction process minimises pyrrolizidine alkaloids, which is plausible for a purified extract, but we could find no published independent analysis confirming the alkaloid content of the finished commercial ingredient. Until such an analysis exists this is the open question on the page. Do not use this ingredient if you have liver disease or take medicines that burden the liver, avoid it in pregnancy and breastfeeding, avoid long continuous use, and ask the manufacturer for a certificate of analysis showing measured pyrrolizidine alkaloid levels before taking it daily.
Long-term safety beyond 12 weeks not yet established — the pivotal trial duration was Ethics Committee-restricted.
Pregnancy and lactation: avoid. Ageratum conyzoides has not been studied in pregnancy and traditionally used herbal preparations contain bioactive compounds with theoretical hormone-modulating effects.
Plant family allergy — Ageratum is in the Asteraceae family; individuals with severe ragweed, daisy, or chrysanthemum allergies may experience cross-reactivity.

Important Drug interactions

Finasteride / dutasteride (5α-reductase inhibitors) — additive 5α-reductase inhibition; consult prescriber before combining with pharmaceutical 5α-reductase blockers.
Hormonal therapies — theoretical interaction via 5α-reductase pathway and prostaglandin signaling; consult clinician if on hormone replacement therapy or hormonal contraceptives.
Anti-inflammatory medications (NSAIDs) — possible additive prostaglandin-modulating effect; minimal clinical concern but worth noting.
Anticoagulants — theoretical mild interaction via the antioxidant and anti-inflammatory pathway; monitor INR with warfarin.
Pregnancy and lactation: avoid, both because the plant is unstudied in pregnancy and because pyrrolizidine alkaloids can reach the fetus and appear in breast milk. Children and adolescents: not studied, and paediatric use is not recommended. Medicines and supplements that burden the liver, including regular high dose paracetamol, methotrexate, isotretinoin, amiodarone and azole antifungals, or other herbal products that may carry pyrrolizidine alkaloids such as comfrey and butterbur: do not combine, since pyrrolizidine alkaloids are activated in the liver.

Frequently asked questions about HairAge® (Ageratum conyzoides Hair Health Extract — Saanroo)

What is HairAge?

HairAge® (also marketed as HairAge® Vitae) is Saanroo's (formerly Gencor) patented oral hair health ingredient derived from Ageratum conyzoides — a tropical herbal plant commonly known as billygoat weed.

What is HairAge used for?

HairAge is researched primarily for Hair, Skin & Nails. At 250 mg/day over 12 weeks, healthy women and men experiencing hair loss showed significant reduction in hairline recession appearance vs placebo. Recession was measured as the distance from the eyebrow to the start of the hairline.

What is the recommended dosage of HairAge?

The clinically studied dose is 250 mg/day. Always follow the product label and check with a healthcare provider for personal advice.

Is HairAge safe, and does it have side effects?

For most healthy adults, HairAge is well tolerated at studied doses. Reported effects can include: Read the pyrrolizidine alkaloid point below before using this ingredient. In the 84 participant oral trial, 250 mg/day for 12 weeks was reported as well tolerated with no safety concerns, but 12 weeks in 84 people is far too small and too short to detect liver injury, which is th… It may also interact with some medications. HairAge is not right for everyone, so check with a healthcare provider first if you are pregnant or breastfeeding, have a medical condition, or take prescription medication.

Does HairAge interact with any medications?

Possible interactions include: Finasteride / dutasteride (5α-reductase inhibitors) — additive 5α-reductase inhibition; consult prescriber before combining with pharmaceutical 5α-reductase blockers. If you take prescription medication, check with a pharmacist or doctor before using it.

How strong is the scientific evidence for HairAge?

NutraSmarts rates the evidence for HairAge as Limited (2 out of 5). It is backed by 3 clinical trials and 7 cited references summarized on this page. A higher rating reflects more, larger, and better-designed human studies.

References(7 citations)

Evidence ratings on NutraSmarts are based on the totality of human clinical research, with emphasis on randomized controlled trials, meta-analyses, and systematic reviews. The references below directly support claims made throughout this page.

  1. Lim JH, Yi C, Chung EH, Jeong JS, Kim JH, Boo SY, Lee SH, Ko JW, Kim TW, Kim YH Hair Growth and Health Promoting Effects of Standardized Ageratum conyzoides Extract in Human Follicle Dermal Papilla Cells and in C57BL/6 Mice. Nutrients. 2025;17(16):2617. doi: 10.3390/nu17162617.PubMedUsed to support: Mechanistic study in human follicle dermal papilla cells and C57BL/6 mice showing Ageratum conyzoides standardized extract suppresses 5α-reductase activity, activates Wnt/β-catenin and MAPK signaling, increases VEGF expression, and promotes hair follicle number and depth in mice, which the authors describe as being in the same range as minoxidil in that mouse model, although the mice were given the extract by mouth while the minoxidil comparator was applied to the skin. There are no human participants in this work at all, and a comparison between two treatments in shaved mice says nothing about how a supplement compares with a medicine in people. The extract tested was supplied by Gencor Pacific, the company behind the branded ingredient described on this page, and two of the authors were employed by a commercial partner, so this is industry linked work rather than independent confirmation, and the authors state that clinical studies are still needed. The paper also reports no measurement of prostaglandin D2, which is worth knowing given how often PGD2 inhibition is attributed to this extract.
  2. Garza LA, Liu Y, Yang Z, Alagesan B, Lawson JA, Norberg SM, Loy DE, Zhao T, Blatt HB, Stanton DC, Carrasco L, Ahluwalia G, Fischer SM, FitzGerald GA, Cotsarelis G Prostaglandin D2 inhibits hair growth and is elevated in bald scalp of men with androgenetic alopecia. Sci Transl Med. 2012;4(126):126ra34. doi: 10.1126/scitranslmed.3003122.PubMedUsed to support: Mechanistic human-tissue and in vivo study demonstrating prostaglandin D2 (PGD2) is elevated in bald scalp vs. hair-bearing scalp in androgenetic alopecia, and directly inhibits hair growth via the GPR44 receptor. This explains why prostaglandins became a target of interest in hair loss research. The paper did not test Ageratum, HairAge or any supplement in any form, so it is borrowed background rather than evidence that this ingredient grows hair, and the prostaglandin measurement in the supplement trial was a broad blood marker rather than PGD2 in scalp tissue.
  3. Detering M, Steels E, Koyyalamudi SR, Allifranchini E, Bocchietto E, Vitetta L Ageratum conyzoides L. inhibits 5-alpha-reductase gene expression in human prostate cells and reduces symptoms of benign prostatic hypertrophy in otherwise healthy men in a double blind randomized placebo controlled clinical study. Biofactors. 2017;43(6):789-800. doi: 10.1002/biof.1389.PubMedUsed to support: Double blind randomised placebo controlled trial in 109 men aged 41 to 76 with diagnosed benign prostatic hypertrophy, given the same 250 mg/day dose of Ageratum conyzoides extract for 12 weeks, reporting improved urinary symptom scores with steroid hormones, PSA, lipids and blood glucose staying within reference range. A separate laboratory part of the same paper found reduced messenger RNA for 5-alpha-reductase types 1 and 2 in human prostate epithelial cells. Two limits matter. The enzyme work was done in prostate cells, not hair follicle cells, and the trial outcome was urinary symptoms in men with a diagnosed prostate condition, not any hair measure. What it does show is that the extract is biologically active at this dose and was tolerated over 12 weeks.
  4. Weldearegay KT, Gebrekidan MG, Gezahegne AA Health impact of hepatic-venous-occlusive disease in a small town in Ethiopia-Case study from Tahtay koraro district in Tigray region, 2017. PLoS One. 2019;14(11):e0224659..PubMedUsed to support: Review of ten years of district surveillance data from the Tigray region of Ethiopia, identifying 179 possible cases of hepatic veno occlusive disease between 2006 and 2016 with a case fatality rate of 46 percent, more than nine in ten of them in a single village, and reporting that cases fell after residents of the worst affected area were relocated and mechanical removal of Ageratum conyzoides began. This is the real world basis for taking the pyrrolizidine alkaloid content of this plant seriously, as set out in the safety section. The exposure route described is flour from grain harvested together with the weed and eaten as a staple over long periods, not a standardised extract taken at 250 mg/day, so it does not by itself show that a purified extract is unsafe, but it does show what this plant's alkaloids can do to the human liver.
  5. Kato-Noguchi H, Kato M Defense Molecules of the Invasive Plant Species Ageratum conyzoides. Molecules. 2024;29(19)..PubMedUsed to support: Review of the defence chemistry of Ageratum conyzoides which identifies the pyrrolizidine alkaloids lycopsamine and echinatine among the compounds the plant produces against insects and pathogens, and describes them as highly toxic. Establishes that these alkaloids are a normal constituent of the species rather than an occasional contamination event, which is why the safety section treats their removal from any commercial extract as the key unresolved question for this ingredient.
  6. Hungerford NL, Zawawi N, Zhu TE, et al. Analysis of Pyrrolizidine Alkaloids in Stingless Bee Honey and Identification of a Botanical Source as Ageratum conyzoides. Toxins (Basel). 2024;16(1)..PubMedUsed to support: Analysis of pyrrolizidine alkaloids in stingless bee honey which traced the contamination to Ageratum conyzoides and characterised the alkaloids the plant contributes. The authors note that alkaloids lacking a hydroxyl group at position 7 are thought to be less damaging to the liver, but that potentially more harmful diester forms were detected in both the honey and the plant. Useful nuance for the safety section: the alkaloid profile of this species is mixed rather than uniformly worst case, and it still needs to be measured in any finished product before daily use.
  7. Wiedenfeld H Plants containing pyrrolizidine alkaloids: toxicity and problems. Food Addit Contam Part A Chem Anal Control Expo Risk Assess. 2011;28(3):282-92..PubMedUsed to support: Review of plants containing pyrrolizidine alkaloids explaining that these compounds are converted into reactive forms during metabolism in the liver, which is therefore the first organ affected in poisoning, and naming Ageratum conyzoides in Ethiopia as one of the two current regional problems of this kind. Background for why the safety section treats liver risk, rather than general tolerability or digestive upset, as the issue to watch with this ingredient.