Benefits
FDA-Approved Cholesterol Health Claim
Plant sterols carry FDA-approved health claim — foods containing at least 0.5 g per serving of phytosterols eaten with meals for daily total of 2 g may reduce risk of coronary heart disease.
8-15% LDL Cholesterol Reduction
Clinical studies demonstrate 8-15% reduction in 'bad' (LDL) cholesterol with adequate plant sterol intake.
NCEP and AHA Recommended
Recommended by National Cholesterol Education Program (NCEP) of National Heart, Lung and Blood Institute; American Heart Association recognition.
EFSA Health Claim Approval
European Food Safety Authority positive opinion for cholesterol management — global regulatory acceptance.
Versatile Food/Beverage Applications
Multiple CoroWise forms (powder, esters, aqueous dispersion) enable formulation in margarines, cheese, yogurt, juice, cereals, bars, breads, supplements.
50+ Years Research
Plant sterols have been researched and used for more than 50 years with no known adverse effects when used as directed.
Cargill Industry Leadership
CoroWise debuted in 2003; established global brand; multiple product variants for diverse applications.
Mechanism of action
Cholesterol Absorption Inhibition
Plant sterols compete with dietary cholesterol for absorption in intestinal micelles — reduces cholesterol uptake; primary mechanism.
Structural Similarity to Cholesterol
Plant sterols are structurally similar to cholesterol but absorbed at much lower efficiency; interfere with cholesterol absorption.
ABCG5/ABCG8 Transporter Effects
Plant sterols modulate intestinal cholesterol efflux transporters.
LDL Receptor Upregulation
Reduced cholesterol absorption leads to upregulation of LDL receptors in liver — clears more LDL from blood.
Bile Acid Recycling Effects
Modest effects on bile acid metabolism.
Clinical trials
Multiple pooled analyses of plant sterols for cholesterol management.
Various populations including hypercholesterolemic.
Consistent 8-15% LDL cholesterol reductions with 2 g/day plant sterol intake; established cardiovascular benefit.
Cargill clinical evaluations of CoroWise variants in food applications.
Adults with cholesterol concerns.
Cholesterol-lowering effects in food matrices; established formulation flexibility.